Modeling Adaptive Fine-grained Task Relatedness for Joint CTR-CVR Estimation

no code implementations • 29 Aug 2022 • Zihan Lin, Xuanhua Yang, Xiaoyu Peng, Wayne Xin Zhao, Shaoguo Liu, Liang Wang, Bo Zheng

For this purpose, we build a relatedness prediction network, so that it can predict the contrast strength for inter-task representations of an instance.

Contrastive Learning Multi-Task Learning +2

AdaSparse: Learning Adaptively Sparse Structures for Multi-Domain Click-Through Rate Prediction

no code implementations • 27 Jun 2022 • Xuanhua Yang, Xiaoyu Peng, Penghui Wei, Shaoguo Liu, Liang Wang, Bo Zheng

Click-through rate (CTR) prediction is a fundamental technique in recommendation and advertising systems.

Click-Through Rate Prediction