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USE: Dynamic User Modeling with Stateful Sequence Models
Furthermore, we introduce a novel training objective named future W-behavior prediction to transcend the limitations of next-token prediction by forecasting a broader horizon of upcoming user behaviors.
Designing and Evaluating General-Purpose User Representations Based on Behavioral Logs from a Measurement Process Perspective: A Case Study with Snapchat
Using this new framework, we design a Transformer-based user model that can produce high-quality general-purpose user representations for instant messaging platforms like Snapchat.
Context-Aware Prediction of User Engagement on Online Social Platforms
The success of online social platforms hinges on their ability to predict and understand user behavior at scale.
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