General-Purpose User Embeddings based on Mobile App Usage

27 May 2020Junqi ZhangBing BaiYe LinJian LiangKun BaiFei Wang

In this paper, we report our recent practice at Tencent for user modeling based on mobile app usage. User behaviors on mobile app usage, including retention, installation, and uninstallation, can be a good indicator for both long-term and short-term interests of users... (read more)

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