Fashionpedia-Ads: Do Your Favorite Advertisements Reveal Your Fashion Taste?

3 May 2023  ·  Mengyun Shi, Claire Cardie, Serge Belongie ·

Consumers are exposed to advertisements across many different domains on the internet, such as fashion, beauty, car, food, and others. On the other hand, fashion represents second highest e-commerce shopping category. Does consumer digital record behavior on various fashion ad images reveal their fashion taste? Does ads from other domains infer their fashion taste as well? In this paper, we study the correlation between advertisements and fashion taste. Towards this goal, we introduce a new dataset, Fashionpedia-Ads, which asks subjects to provide their preferences on both ad (fashion, beauty, car, and dessert) and fashion product (social network and e-commerce style) images. Furthermore, we exhaustively collect and annotate the emotional, visual and textual information on the ad images from multi-perspectives (abstractive level, physical level, captions, and brands). We open-source Fashionpedia-Ads to enable future studies and encourage more approaches to interpretability research between advertisements and fashion taste.

PDF Abstract
No code implementations yet. Submit your code now

Tasks


Results from the Paper


  Submit results from this paper to get state-of-the-art GitHub badges and help the community compare results to other papers.

Methods


No methods listed for this paper. Add relevant methods here